%0 Journal Article
%A Zarrini, Ebrahim, Asgari, Peymaneh
%T The Effect of Sensory Marketing Management on Willingness to Pay Online Through the Mediating Role of Consumer Perceptions of an Ethical Brand in Tourism Service Companies in Tehran Province
%J Rahbord-e-Tousee
%V 22
%N 87
%P 137-153
%D 2026
%R 
%U https://rimag.ir/en/Article/55412